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  • Home
  • Training Programs & Squads
  • 1-1 Coaching
    • Video Analysis
      • FaceTime Video Analysis
      • Google Meets Video Analysis
      • Remote Video Analysis
    • Introduction Session Bookings – Gold Coast
    • Introduction Session & 1-1 Bookings – Brisbane
    • 1-1 Bookings – Gold Coast (Flat Water)
    • 1-1 Bookings – Gold Coast (Open Water)
    • Squad Bookings – Gold Coast
    • Squad Bookings – Brisbane
    • Mentor & Coaching Clinics
    • Professional Coaching Services
  • MasterClass Videos
    • 1.Posture & Balance
    • 2.Setting Up The Catch
    • 3.Activation
    • 4.Exits
    • 5.The Catch & Top Arms
    • 6.Stroke Activation
    • 7.Downwind
  • Podcasts
  • Online Shop
    • Paddle Clothing
    • Casual Clothing
    • Accessories & Safety
      • Accessories
      • Safety
    • Vouchers
    • Paddles
      • Meek
      • Jantex
      • Fenn
      • Orka
      • ASP
    • Surf Skis
      • Fenn
      • Epic
      • Stellar
    • Surf Ski Hire
  • Log In
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Julian Norton-Smith

KNOW MORECALL COACHLevel 3 ICF / SLSA Coach

Are you looking for a paddling FAMILY?

Join our SE Queensland squads or online paddling community

Join TODAY!

Mentor & Coaching Clinics

World-class mentor & coaching clinics for surf ski paddlers around Australia.

KNOW MORECONTACT US
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Reduce STRESS and improve MENTAL Health

Julian Norton-Smith is the founder of Paddle 2 Fitness, a performance-focused training brand dedicated to helping paddlers move better, paddle stronger, and enjoy longer careers in the sport. With a deep passion for paddle sports and functional fitness, Julian blends smart coaching, real-world experience, and evidence-based training to support athletes of all levels—from beginners to competitive surf ski paddlers.

Paddle 2 Fitness places a strong emphasis on low-intensity training, particularly for surf ski paddlers. This approach builds a powerful aerobic base, improves paddling efficiency, and enhances technique under minimal fatigue. By training at lower intensities, athletes reduce injury risk, recover faster, and develop the endurance needed for long sessions and races. The result is sustainable performance gains without burnout.

Julian’s coaching philosophy centers on consistency, balance, and longevity—helping paddlers stay healthy, confident, and connected to the joy of movement both on the water and on land.

Award-Winning 80/20 Endurance Training

Our proven 80/20 programs build aerobic fitness, speed, and durability through smart intensity balance, trusted by paddlers worldwide.

Personalised Surf Ski Coaching

Training plans are tailored to your goals, experience, and lifestyle, helping you progress consistently without overtraining or injury setbacks.

Expert Level 3 Certified Coach

Julian Norton-Smith holds Level 3 coaching certification with ICF and SLSA, bringing elite standards, safety, and experience to every session.

Low-Intensity Training for Longevity

We prioritise low-intensity paddling to improve efficiency, technique, recovery, and long-term performance while reducing fatigue and injury risk.

Supportive and Friendly Paddling Community

Join a welcoming community that motivates, supports, and shares the journey, making training enjoyable, social, and sustainable year-round.

On-Water and Land-Based Strength Training

We combine paddling sessions with functional strength work to improve stability, power transfer, and confidence in all ocean conditions.

Award-Winning 80/20 Endurance Training

Our proven 80/20 programs build aerobic fitness, speed, and durability through smart intensity balance, trusted by paddlers worldwide.

Personalised Surf Ski Coaching

Training plans are tailored to your goals, experience, and lifestyle, helping you progress consistently without overtraining or injury setbacks.

Expert Level 3 Certified Coach

Julian Norton-Smith holds Level 3 coaching certification with ICF and SLSA, bringing elite standards, safety, and experience to every session.

Low-Intensity Training for Longevity

We prioritise low-intensity paddling to improve efficiency, technique, recovery, and long-term performance while reducing fatigue and injury risk.

Supportive and Friendly Paddling Community

Join a welcoming community that motivates, supports, and shares the journey, making training enjoyable, social, and sustainable year-round.

On-Water and Land-Based Strength Training

We combine paddling sessions with functional strength work to improve stability, power transfer, and confidence in all ocean conditions.

40 years of experience
Choose Paddle 2 Fitness for expert coaching, award-winning 80/20 endurance programs, and a friendly paddling community that supports real progress. With low-intensity training, personalised plans, and Level 3 certified coaching, you’ll build fitness, confidence, and long-term performance—without burnout or injury.
JOIN TODAY
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“ Watch our testimonial video to learn how we can help you become a more efficient paddler and why you should join the P2f family! “
You WILL improve every session!
All Paddle 2 Fitness sessions are coaching sessions where you the paddler will be guaranteed to get 1 on 1 time with the coach each and every session. Every training session is designed to improve your fitness, downwind skills, paddling knowledge and race tactics.
Create Your Our Training Routine
Our 30 years has taught us that not everyone can train three to four times a day. So when you purchase a weekly training program from us, we send you the template so you can let us know; when you can train and what disciplines you wan to improve. Then we design a personalised program just for you and your goals.
Healthy and Delicious Recipes
Paddle 2 Fitness believes in healthy eating. We are happy to assist you in a healthy eating plan where there is no calorie counting.
“Working with Julian at Paddle 2 Fitness has been such a game changer for my paddling. His communication skills are outstanding — everything is explained clearly and patiently, which made learning new techniques feel achievable and fun rather than overwhelming. From the very first session, the environment felt friendly, safe, and incredibly welcoming. What really surprised me was the community that comes with it. Paddle 2 Fitness isn’t just coaching, it’s an amazing paddling family. Through these sessions, I’ve not only become a much more confident paddler, but I’ve also made great paddling friends who I now train and paddle with regularly. I honestly can’t recommend it enough.”
Justin Appi
Started as a beginner
“Julian creates such a positive and supportive coaching environment at Paddle 2 Fitness. His ability to communicate and connect with everyone — no matter their skill level — makes every session enjoyable and productive. I always felt safe on the water and encouraged to push myself at my own pace. One of the best parts has been becoming part of an incredible paddling community. The friendships I’ve made through Paddle 2 Fitness have turned into real paddling partnerships, and we now catch up on and off the water. Thanks to Julian’s coaching, I’ve grown not just as a paddler, but as part of a community I’m genuinely proud to be in.”
Jenny Timmermann
Now confident in the Surf
“As an overseas paddler with no local coach or paddling squad, the Peak Performance Online Training Program from Paddle 2 Fitness has been an absolute lifesaver. It genuinely feels like having Julian in your back pocket. The program gives you clear, structured training sessions, personalised online coaching, and access to an amazing library of videos and educational content that covers everything from technique to mindset. As a remote surf ski paddler, this has been invaluable — I’ve improved my technique, become fitter and stronger, and noticed a huge boost in my mental wellbeing as well. Even though I’m paddling on the other side of the world, I never feel alone. You always feel connected and supported as part of the Paddle 2 Fitness paddling community, which makes a massive difference.”
Julie Mitravich
Best Online Coach! (USA)
Thanks Coach – great to be back in the program.
I’ve been keeping active on the water with 2-3 paddles per week, still working on all those technique points you’ve drilled into me from previous sessions (there’s always something to refine!).
I’m planning another adventure in June with a longer trip out to some islands south of Mackay. So I figured it was a good time to rejoin the program. Looking forward to getting trip-fit and picking up some fresh insights to sharpen my technique some more.
Also, to add to the re-introduction, below is a video I took from a downwind session a couple of weeks ago. And for anyone wondering, yes, I paddle a sea kayak😏. The ski paddler is Linda Davis who you (Julian) may have met at Worlds last year? One of the things I love about paddling up here is that it is not uncommon to paddle with different craft. It’s fantastic for developing skills and learning from others.
Looking forward to working with you again.
Thor Lyster
Sea Kayak Paddler
“Jules! You are the best coach I’ve ever had. You are able to answer my stupid questions with answers I can comprehend
Thank you for all the work you’ve done to coach like this 🙏”
Joanne Hewitt
Hong Kong Paddler
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Come For A Paddle

We are happy to provide a ski and paddle for your first session if you don't have one yet. Be it our Introduction Session, 1-1 or Squad

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Be paddling in 3-5 sessions

On average, it takes us 3-5 sessions to have you paddling efficiently. We start with our Introduction Session, followed by 1 or 2 1-1 sessions, and then squad.

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Be paddling in 3-5 sessions

On average, it takes us 3-5 sessions to have you paddling efficiently. We start with our Introduction Session, followed by 1 or 2 1-1 sessions, and then squad.

4
Be paddling in 3-5 sessions

On average, it takes us 3-5 sessions to have you paddling efficiently. We start with our Introduction Session, followed by 1 or 2 1-1 sessions, and then squad.

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  • JAIME ARCILA
  • March 31, 2020

#05. Paid vs Volunteer Athletes

As a third generation surf life saver, I have been a member of a small Tasmanian surf club in addition to other surf clubs who have won Australian…
  • JAIME ARCILA
  • March 31, 2020

#04. The Surf Ski Conundrum

I’ve been coaching surf (ocean) skis for more than 10 years and the one question that keeps coming up is “What’s the best surf ski?”. 
  • JAIME ARCILA
  • March 31, 2020

#03. Ladies, it’s time to start paddling

While you are walking along the broad water or running around your favourite lake, have you ever wondered what it would be like to paddle?
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Make an Appointment

For Enquiry: For Enquiries please fill out our short feedback form or you can also send us an email and we’ll get in touch shortly, or call us on: (+61) 417-549-409.
Office Hours : Monday to Friday

Paddle 2 Fitness @ 2008 – 2024

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